The objective of Management Information Systems is to provide a real-world understanding of information systems (IS) for business and computer science students. As in the previous editions of this textbook, the 7th edition provides students with a firm foundation in business-related information technology topics on which to develop successful careers regardless of their specific fields of study. Students, as future professionals in business organizations, will gain knowledge and examples of:
- Formulating strategic plans for management and executive levels,
- Optimizing operational processes in various business functions including manufacturing, marketing, finance and analytics,
- Integrating strategies and tactics with an entrepreneurial mindset,
- Designing information systems to optimize an organization’s operations,
- Adopting a role or mindset as an internal or external consultant,
- Transitioning and refining business activities to online environments including web-based, mobile and IoT devices, and
- Creating a positive and effective value proposition with new information systems.
Each of these activities can be provided to any industry to apply all organizational stakeholders. Ultimately, the integration of technology systems into the strategy and operations is an important factor of success.